Search engine optimization, or SEO, is one of the most important marketing tools you can use to promote your business online. The incredible amounts of money being invested in digital marketing only proves how helpful being seen on the internet is and how influential it can be for the improvement of your business. The more visible your online presence is and the more popular your website is, the more money you can make. Whether it’s through the PPC sale , https://www.click.co.uk/services/paid-search-ppc/ , or else your income will rise! Before entering the new year, we will present you the top 5 tips for SEO in the upcoming 2019.
1. Video SEO
Video SEO is important because having the views spend more time on your website watching the videos you created will improve your domain authority with Google and will increase your ranking. They are also great for ranking on keyword search. Try to make an interesting video, transcribe the audio into text and put the information to metadata on your page.
2. Improve Shareability
You know you’re on a right track when people are sharing your content on their social medias. It will boost your popularity and increase the ranking. What you need to do is to create a type of content that your audience will connect to and value. That’s why knowing your audience, their needs or problems and providing a solution with guarantee you success.
3. Site Speed
Because of a great competition, every business owner wants his website to be as fast as possible. People visiting it don’t want to waste their time and patience on waiting for your page to load. Ways you can improve the site speed is by compressing and optimizing the images, switching off plugins that are not in use, reducing server response time and enable cashing. This will greatly influence your SEO value.
4. Google Search Console
Google Search Console is a tool allowing you to maintain the site’s presence with Google. It’s basically placing website on the map and all you need is a sitemap that enables Search Engine to read it better and rank it better.
5. Google Business
Google Business is another useful tool for the better SEO ranking of your website. It works by improving the local SEO for people searching the related products and services in your area. It also enables you the knowledge graph. Knowledge graph is a base used by Google which is enchanting it’s search engine’s results with information gathered by different sources. It will help you attract more people to your website.